Breen, George Edward Do-it-yourself marketing research George Edward Breen, A.B. Blankenship ; illustrated by Howard Munce. - 2nd ed. - New York McGraw-Hill c1982. - x, 303 p. ill. 25 cm. Includes index. ISBN: 0070074461 LCCN: 81011758 Subjects--Topical Terms: Marketing research LC Class. No.: HF5415.2 / .B67 1982 Dewey Class. No.: 658.8/34