Block, Carl E. <br/><br/>
Essentials of consumer behavior  concepts and applications 
Carl E. Block, Kenneth J. Roering. 
 - 2d ed. 
 - Hinsdale, Ill.  Dryden Press  c1979. 
 - xviii, 650 p.  ill.  25 cm. 
 - The Dryden Press series in marketing .
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0030419611 
<br/><br/><label>LCCN: </label>78056212 //r88 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .B56 1979 
<br/><br/><label>Dewey Class. No.: </label>658.8/34