Wasson, Chester R.

Competition and human behavior [by] Chester R. Wasson, Frederick D. Sturdivant, [and] David H. McConaughy. - New York Appleton-Century-Crofts [1968] - vii, 173 p. illus. 24 cm.

Bibliography: p. 167-169.

68016463


Motivation research Marketing

HF5415.3 / .W35

658.83