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  <titleInfo>
    <title>Multidimensional scaling and related techniques in marketing analysis</title>
  </titleInfo>
  <name type="personal">
    <namePart>Green, Paul E.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Carmone, Frank J.</namePart>
    <role>
      <roleTerm type="text">joint author.</roleTerm>
    </role>
  </name>
  <name type="corporate">
    <namePart>Marketing Science Institute</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
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    <place>
      <placeTerm type="text">Boston</placeTerm>
    </place>
    <publisher>Allyn and Bacon</publisher>
    <dateIssued>[1970]</dateIssued>
    <dateIssued encoding="marc">1970</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xv, 203 p. 24 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">[by] Paul E. Green [and] Frank J. Carmone.</note>
  <note>Bibliography: p. 161-195.</note>
  <subject authority="lcsh">
    <topic>Marketing research</topic>
    <topic>Statistical methods</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Scaling Social sciences</topic>
  </subject>
  <classification authority="lcc">HF5415.3 .G7</classification>
  <classification authority="ddc">658.83/01/8</classification>
  <relatedItem type="series">
    <titleInfo>
      <title>Marketing Science Institute series</title>
    </titleInfo>
  </relatedItem>
  <identifier type="lccn">79127370</identifier>
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    <recordCreationDate encoding="marc">701201</recordCreationDate>
    <recordChangeDate encoding="iso8601">20160527195909.0</recordChangeDate>
    <recordIdentifier source="BIBL">38385</recordIdentifier>
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