Dodge, H. Robert <br/><br/>
Marketing research 
H. Robert Dodge, Sam Fullerton, David Rink. 
 - Columbus, Ohio  Merrill  c1982. 
 - viii, 530 p.  ill.  26 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0675098475 
<br/><br/><label>LCCN: </label>81084698  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .D625 1982 
<br/><br/><label>Dewey Class. No.: </label>658.8/3