00867nam a2200265Ia 4500 37836 BIBL 20160527195815.0 710924s1967 ilua b 00010 eng 67017051 //r85 EVLG 658.82 E57p c1 HF5415 .E65 658.8/2 658.82 E57p Engel, James F. 2103 LEMB Promotional strategy [by] James F. Engel, Hugh G. Wales [and] Martin R. Warshaw. Homewood, Ill. R. D. Irwin 1967. xiii, 665 p. illus. 24 cm. Bibliographical footnotes. Marketing 131165 Local Marketing management 131172 Local Advertising 47734 LEMB Wales, Hugh G. joint author. 289048 Local Warshaw, Martin R., joint author. 187334 Local 28800 28800 0 0 0 658_820000000000000_E57P 0 evl 282834 10 10 1 2016-05-27 52238 0 658.82 E57p 80000000767650 2016-05-27 00:00:00 r:37836 z:NCC:D 6