Morse, Stephen. <br/><br/>
The practical approach to marketing management. 

 - London  New York  McGraw-Hill  [c1967] 
 - 256 p.  22 cm. 
<br/><br/>Bibliography: p. 245-248. 
<br/><br/><label>LCCN: </label>68001553 //r84 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.1  / .M67 
<br/><br/><label>Dewey Class. No.: </label>658.8