TY  - BOOK
AU  - Markin,Rom J.
TI  - Marketing: strategy and management
T2  - The Wiley series in marketing
SN  - 0471085227
AV  - HF5415 .M32385 1982
U1  - 658.8 19
PY  - 1982///
CY  - New York
PB  - Wiley
KW  - Marketing
KW  - Local
N1  - Includes bibliographical references and index
ER  -