TY  - BOOK
AU  - Aaker,David A.
TI  - Multivariate analysis in marketing: theory and application
SN  - 0534000169
AV  - HF5415 .A245
U1  - 658.8/001/82 
PY  - 1971///]
CY  - Belmont, Calif.
PB  - Wadsworth Pub. Co.
KW  - Marketing
KW  - Local
KW  - Mathematical statistics
N1  - Bibliography: p. 351
ER  -