Aaker, David A. <br/><br/>
Multivariate analysis in marketing  theory and application. 
Edited by David A. Aaker. 
 - Belmont, Calif.  Wadsworth Pub. Co.  [1971] 
 - ix, 358 p.  illus.  24 cm. 
<br/><br/>Bibliography: p. 351. 
<br/><br/><label>ISBN: </label>0534000169 
<br/><br/><label>LCCN: </label>70172073  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Mathematical statistics
<br/><br/><label>LC Class. No.: </label>HF5415  / .A245 
<br/><br/><label>Dewey Class. No.: </label>658.8/001/82