Gruenwald, George.
New product development what really works
George Gruenwald.
- Lincolnwood, Ill. NTC Business Books 1985
- xvii, 414 p. ill. 25 cm.
Includes index.
Bibliography: p. 399-400.
0872510859 34.95
83071075
New products
Product management
HF5415.153 / .G78 1985
658.5/75