03832nam a22003737a 4500 281889 281889 pucpr 20190531110715.0 190531b20192012 a|||| |||| 001 0 eng d 9781786273895 pucpr eng pucpr pucpr rda CARIBET NC998 H45 2019 741.609 109605 Heller, Steven. 100 ideas that changed graphic design Steven Heller and Véronique Vienne txt One Hundred ideas that changed graphic design txt London Laurence King Publishing Ltd 2019 216 p. ill.; col. 22 cm. book rdacontent text txt rdamedia unmediaded n rdacarrier volume nc 296386 100 Ideas Graphic design Include index. Includes bibliographical references (pages 210-211). The book -- Body type -- Rub-on designs -- Rays -- Pastiche -- Pointing fingers -- Vanitas -- Clenched fists -- Monumental images -- Female archetypes -- Color blocks -- Ornamentation -- Decorative logotypes -- Naive mascots -- Entrepreneurship -- Metaphoric lettering -- Swashes on caps -- Texts as images -- Visual puns -- The square format -- Primitive figuration -- Propaganda -- The object poster -- Paper cutouts -- Manifestos -- Graphic design magazines -- Botanical geometry -- Calligrams -- Loud typography -- Asymmetric typography -- Red with black -- Supergraphics -- Supreme geometry -- Funny faces -- Expression of speed -- Corporate identity -- Dust jackets -- Found typography -- Ransom notes -- Design handbooks -- Avant-garde zines -- Collages -- Riddles and rebuses -- Photomontage -- Pictograms -- Floating heads -- Abstraction -- Triangulation -- Extreme close-ups -- The provocative gesture -- Motion graphics -- Night spectaculars -- Shadow play -- Good design -- Forced obsolescence -- Vibrating color -- Strips and panels -- Frame by frame -- Perfect rectangles -- Abstract graphs -- Dynamic diagonals -- Stencil type -- Comic lettering -- Parody -- Sustainable packaging -- Public service campaigns -- Branding campaigns -- Layering and overprinting -- Design thinking -- The grid -- Brand narratives -- White space -- Less is more -- Monoalphabets -- Film title sequences -- Big book look -- Nostalgia -- Illegibility -- Scan lines -- Teen magazines -- Culture jamming -- High contrast -- Psychedelia -- Split fountain -- Underground comics -- Record album covers -- Street slogans -- Sexual taboo busting -- Self-promotional publishing -- Tags -- Universal pricing code -- Vernacular -- French theory -- Do it yourself -- The fine print -- Magazine coverlines -- Guerrilla advertising -- Pixelation -- Ambigrams -- Designers' websites. New in the 100 Ideas that Changed ... series, this book demonstrates how ideas influenced and defined graphic design, and how those ideas have manifested themselves in objects of design. The 100 entries, arranged broadly in chronological order, range from technical (overprinting, rub-on designs, split fountain); to stylistic (swashes on caps, loud typography, and white space); to objects (dust jackets, design handbooks); and, methods (paper cut-outs, pixelation). Written by one of the world's leading authorities on graphic design and lavishly illustrated, the book is both a great source of inspiration and a provocative record of some of the best examples of graphic design from the last hundred years. 296387 Graphic arts Technological innovations 296388 Design Themes, motives 105242 Graphic arts 177420 Technological innovations 105242 Graphic arts History 86034 Design Art lcc 6 General H45 2019 NC998 0 0 lcc 0 0 4 4 33 2019-05-29 Amazon 13.38 2 General NC998 H45 2019 91000000059253 2026-03-17 16:38:57 2026-03-11 1 23.38 2019-05-29 6