Bennett, Greg, 1959-

Consultative closing : simple steps that build relationships and win even the toughest sale / Greg Bennett. - ix, 242 pages ; 23 cm.

Includes index.

Consultative salespeople often struggle with closing -- Creating mini-steps in the closing process -- How to create mini-steps in the closing process -- How to use mini-steps to close for action -- Embracing no as a sales culture -- Consultative closing by focusing on after the sale -- Consultative closing for managers (a short course) -- A 4-week plan for implementation and lasting success.

0814473997 9780814473993

2006012011


Selling.

HF5438.25 / .B448 2007

658.85