The product life cycle and international trade
Edited by Louis T. Wells, Jr. Contributors: F. Michael Adler [and others]
- Boston Division of Research, Graduate School of Business Administration, Harvard University 1972.
- vii, 259 p.
Includes bibliographical references.
0875840957
78184791
New products--Addresses, essays, lectures. Product life cycle.--Addresses, essays, lectures. Commercial products--Addresses, essays, lectures.