Guffey, Mary Ellen. <br/><br/>
Essentials of business communication / 
Mary Ellen Guffey, Dana Loewy. 
 - Tenth Edition 
 - Australia :  Cengage Learning,  20136. 
 - 1 v. (various pagings ) :  ill. ;  28 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Unit 1: Workplace Communication Today. Communicating in the Digital-Age Workplace -- Unit 2: The Business Writing Process -- 2. Planning Business Messages -- 3. Organizing and Drafting Business Messages -- 4. Revising Business Messages -- Unit 3: Workplace Messages -- 5. Short Workplace Messages and Digital Media -- 6. Positive Messages -- 7. Negative Messages -- 8. Persuasive and Sales Messages -- Unit 4: Business Reports -- 9. Informal Reports -- 10. Proposals and Formal Reports -- Unit 5: Professionalism and Team, Meeting, and Presentation Skills -- 11. Professionalism at Work: Business Etiquette, Ethics, Teamwork, and Meetings -- 12. Business Presentations -- Unit 6: Employment Communication -- 13. The Job Search and Résumés in the Digital Age -- 14. Interviewing and Following Up -- Appendixes -- A. Document Formats -- B. Proofreading and Corrections Symbols -- C. Citation and Documentation Formats -- Front Matter and End Matter -- Grammar/Mechanics Handbook -- Key to Grammar/Mechanics Checkups. 
<br/><br/> Guffey and Loewy's ESSENTIALS OF BUSINESS COMMUNICATION presents a streamlined approach to business communication, featuring coverage of current technologies to prepare students for success in today's hyper-connected digital workplace. Exercises help students build confidence as they review grammar, punctuation, and writing guidelines. Students learn basic writing skills and apply them to e-mails, memos, letters, reports, and resumes. Model documents, exercises, and activities introduce the latest business communication practices. Digital resources in MindTap® include Aplia auto-graded content and grammar assignments, Write Experience for auto-graded writing assessment, and YouSeeU™ to facilitate oral communication through digital video. 
<br/><br/><label>ISBN: </label>9781285858913 1285858913 
<br/><br/><label>LCCN: </label>2011944636 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business writing.<br/>English language--Business English.<br/>Business communication.
<br/><br/><label>LC Class. No.: </label>HF5718.3  / .G84 2016