TY  - GEN
AU  - Sainz de VicuÃ±a AncÃ­n, JosÃ© MarÃ­a
TI  - El plan de marketing en la PYME
SN  - 9788473569132
U1  - 658.872 
PY  - 2016///
CY  - Madrid
PB  - ESIC Editorial
KW  - Small business
N1  - Includes bibliographical refences
ER  -