Westwood, John,  1947- <br/><br/>
Preparar un plan de marketing / 
John Westwood ; traducción y adaptación : Carlos Ganzinelli. 
 - 171 pages :  illustrations, map ;  23 cm. 
 - Marketing .
<br/><br/> " 
<br/><br/><label>ISBN: </label>9788416583355 
<br/><br/><label>LCCN: </label>2016025649 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .W48 2016 
<br/><br/><label>Dewey Class. No.: </label>658.802