Gerber, Michael E.

The E myth architect : why most architectural firms don't work and what to do about it / txt Michael E. Gerber, Norbert C. Lemermeyer. - xx, 182 p. 23 cm. book

Includes index.

"Running a successful architectural firm is a juggling act. You need expertise in your area of architecture to provide services to clients. You also need the know-how to run a small business. You've probably been well prepared by your education and experience for the technical ins and outs of an architecture firm. Yet what training has prepared you to run a business?"--Description from publisher.

9780983500193 9780983554240


Architectural firms--Management.--United States
Architectural practice--Management.--United States
Architectural firms--Management.
Architectural practice--Management.


United States.

NA1996 / G47 2012

720.68