01421nam a22002537a 4500003000600000005001700006008004100023020001800064020001800082040003400100050002100134082001000155100001800165245007900183264006400262300002500326336002600351337002800377338002700405504005100432505062300483650003001106650003101136pucpr20250228121925.0140403s2013 a fr i 001 0 eng  a9781422144138 a9781422144145 apucprbengerdacpucprdpucpr00aHF5381bC53 2013002650.11 aClark, Dorie.10aReinventing youbdefine your brand, imagine your futurecDorie Clark.htxt aBoston, Massachusetts bHarvard Business Review Pressc2013 a226 p.c22 cm.fbook 2rdacontentbtxtatext 2rdamediabnaunmediaded 2rdacarrierbncavolume aIncludes bibliographical references and index. a1. The New Branding Landscape 1 -- 2. Recognize Where You’re Starting 13 -- 3. Research Your Destination 31 -- 4. Test-Drive Your Path 49 -- 5. Develop the Skills You Need 65 -- 6. Who ‘ s Your Mentor ? 79 -- 7. Leverage Your Points of difference 95 -- 8. Build Your Narrative 113 -- 9. Reintroduce Yourself -- 10. Prove Your Worth 155 -- 11. Keep It Going 181 -- Epilogue: Make Your Reinvention Work 195 -- Appendix A: Your Professional Reinvention Self – Assessment 201 -- Appendix B: Classroom or Book Group Discussion Questions 209 -- Notes 211 -- Index 215 -- Acknowledgements 223 -- About the Author 225 --00aCareer development2Local00aSuccess in business2Local