@book{242452,
	author = {Tesidder,Richard and Ebrary inc.},
	title = {Marketing in Food},
	publisher = {Goodfellow Publishers Ltd},
	year = {2012.},
	address = {Oxford, GBR},
	url = {http://site.ebrary.com/lib/pucpr/docDetail.action?docID=10571272}
}