TY - BOOK AU - Milton,Shirley F. TI - What you should know about advertising copywriting T2 - Business almanac series, no. 16 AV - HF5825 .M56 U1 - 659.13/22 PY - 1969/// CY - Dobbs Ferry, N.Y. PB - Oceana Publication KW - Advertising copy KW - Local N1 - On cover: Advertising copywriting; Includes bibliographical references ER -