Burton, Philip Ward <br/><br/>
Advertising copywriting 
[by] Philip Ward Burton [and] G. Bowman Kreer. Foreword by Leo Burnett. 
 - 2d ed. 
 - Englewood Cliffs, N.J.  Prentice-Hall  1962. 
 - 484 p.  illus.  24 cm. 
<br/><br/><label>LCCN: </label>62008174 /L 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising copy.
<br/><br/><label>LC Class. No.: </label>HF5825  / .B8 1962 
<br/><br/><label>Dewey Class. No.: </label>659.1322