Boddewyn, J. J.
Advertising self-regulation and outside participation a multinational comparison
J.J. Boddewyn.
- New York Quorum Books c1988.
- p. cm.
Includes index.
Bibliography: p.
0899302955 (lib. bdg. : alk. paper)
87024939
Advertising--Self-regulation--Case studies.
HF5834 / .B63 1988
659.1/1