TY  - BOOK
AU  - Àlvarez,Marcos
TI  - Cuadro de mando retail: los indicadores clave (KPI) de los comercios altamente efectivos
SN  - 9788415735533
AV  - HF5429 .A483 2013
PY  - 2013///
CY  - Barcelona
PB  - Profit Editorial
KW  - Performance technology
KW  - Local
KW  - Marketing management
KW  - Marketing - - Planning
KW  - Sales
KW  - Retail trade
KW  - Management
KW  - Organizational effectiveness
KW  - Performance standards
N1  - Includes bibliographical references
ER  -