TY - BOOK AU - Percy,Larry AU - Woodside,Arch G. TI - Advertising and consumer psychology SN - 0669057665 AV - HF5822 .A24 1983 U1 - 659.1/01/9 19 PY - 1983/// CY - Lexington, Mass. PB - Lexington Books KW - Advertising KW - Psychological aspects KW - Addresses, essays, lectures KW - LEMB N1 - Includes indexes; Bibliography: p. 345-385 ER -