Marquardt, Raymond A.

Retail management satisfaction of consumer needs Raymond A. Marquardt, James C. Makens, Robert G. Roe. - Hinsdale, Ill. Dryden Press c1975. - xviii, 598 p. ill. 25 cm.

Includes bibliographical references and indexes.

003002966X

74080400


Retail trade--Management.

HF5429 / .M324

658.8/7