TY  - BOOK
AU  - Russell,Frederic Arthur
AU  - Beach,Frank Herman
AU  - Buskirk,Bruce D.
AU  - Buskirk,Richard Hobart
TI  - Selling: principles and practices
T2  - McGraw-Hill series in marketing
SN  - 0070543658
AV  - HF5438.25 .R87 1988
U1  - 658.8/5 19
PY  - 1988///
CY  - New York
PB  - McGraw-Hill
KW  - Selling
KW  - Local
N1  - Includes indexes
ER  -