TY  - BOOK
AU  - Rathmell,John M.
TI  - Salesmanship: selected readings
T2  - AMA reprint series
AV  - HF5438 .R32
U1  - 658.85/08 
PY  - 1969///
CY  - Homewood, Ill.
PB  - R. D. Irwin
KW  - Selling
KW  - Addresses, essays, lectures
KW  - Local
N1  - Bibliography: p. 159-161
ER  -