Rathmell, John M. <br/><br/>
Salesmanship  selected readings. 
Edited for the American Marketing Association by John M. Rathmell. 
 - Homewood, Ill.  R. D. Irwin  1969. 
 - ix, 161 p.  illus.  23 cm. 
 - AMA reprint series .
 - American Marketing Association.  AMA reprint series .
<br/><br/>Bibliography: p. 159-161. 
<br/><br/><label>LCCN: </label>69019978  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling--Addresses, essays, lectures.
<br/><br/><label>LC Class. No.: </label>HF5438  / .R32 
<br/><br/><label>Dewey Class. No.: </label>658.85/08