Johnston, Mark W. <br/><br/>
Administración de ventas 
Mark W. Johnston y Greg W. Marshall ; traducción : Ricardo M. Rubio Ruiz. 
 - Novena edición 
 - México  McGraw-Hill  c2009. 
 - xviii, 498 p.  ill.  27 cm. 
<br/><br/> Rev. ed. of: Churchill/Ford/Walker's sales force management. 8th ed. c2006. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9789701072820 
<br/><br/><label>LCCN: </label>2012031202 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales management
<br/><br/><label>LC Class. No.: </label>HF5438.4  / .C48 2013 
<br/><br/><label>Dewey Class. No.: </label>658.8/101