Raj, Razaq <br/><br/>
Events management  principles and practice 
Razaq Raj, Paul Walters, Tahir Rashid. 
 - Second edition. 
 - Thousand Oaks, CA  SAGE Publications  2013. 
 - vi, 392 pages  illustrations  24 centimeters. 
<br/><br/> Previous edition: 2009. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>PART ONE: CONCEPT AND MANAGEMENT Introduction to Events Management Events Destinations and Management Event Entrepreneurship Human Resource Management PART TWO: FINANCE AND LAW Financial Management in the Events Industry Costing, Pricing and Capital in Events Industry Project Management and Financing Legal, Security, Safety and Risk Management PART THREE: MARKETING AND MEDIA Event Sponsorship Marketing Process, Communications and Public Relations New Multimedia Technology for Events Organizers PART FOUR: PREPARATION AND OPERATION Events Assessing, Planning and Monitoring Event Logistics: An Integrated Approach Event Production, Design and Lighting PART FIVE: EVENTS AND BEYOND Sustainable Festivals and Events Long-Term Legacy and Impacts The Future of the Events Industry. 
<br/><br/><label>ISBN: </label>9781446200728 (alk. paper) 9781446200735 (alk. paper) 
<br/><br/><label>LCCN: </label>2012941030 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Special events--Management.
<br/><br/><label>LC Class. No.: </label>GT3405 .R35 2013