TY  - BOOK
AU  - Tag,Nancy R.
TI  - Ad critique: how to deconstruct ads in order to build better advertising
SN  - 9781412980531 (pbk.)
AV  - HF5823 .T155 2012
U1  - 659.1 23
PY  - 2012///
CY  - Thousand Oaks, Calif.
PB  - SAGE
KW  - Advertising
KW  - LEMB
KW  - Criticism
KW  - Local
KW  - Evaluation
ER  -