Leading edge marketing research  21st-century tools and practices 
editors, Robert Kaden, Gerald Linda, Melvin Prince. 
 - Thousand Oaks, Calif.  SAGE Publications  c2012. 
 - xix, 483 p.  ill.  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781412991315 (pbk. : alk. paper) 1412991315 (pbk. : alk. paper) 
<br/><br/><label>LCCN: </label>2011030238 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .L383 2012 
<br/><br/><label>Dewey Class. No.: </label>658.8/3