TY  - BOOK
AU  - Barker,Melissa S.
AU  - Neher,Krista E.
AU  - Bormann,Nicholas F.
AU  - Barker,Donald I.
TI  - Social media marketing: a strategic approach
SN  - 9780538480871 (pbk., Student ed.)
PY  - 2013///
CY  - Mason, Ohio
PB  - South-Western Cengage Learning
KW  - Internet marketing
KW  - Textbooks
KW  - Local
KW  - Viral marketing
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/enhancements/fy1307/2012930782-b.html
UR  - http://www.loc.gov/catdir/enhancements/fy1307/2012930782-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy1307/2012930782-t.html
ER  -