Making sense of business reference a guide for librarians and research professionals
Celia Ross.
- Chicago American Library Association 2012.
- xiii, 186 pages 23 cm
Includes bibliographical references and index.
The business reference question -- The business reference resource (aka the business reference database) -- Company research -- Industry research -- Company finance -- Investment research -- Consumer research and marketing/advertising -- Business (and other) statistics -- International business -- Small business -- Other handy business reference resources and tips -- Business reference wrap-up.
9780838910849 (alk. paper)
2012003524
Business libraries--Reference services. Business literature--Bibliography--Methodology. Business--Bibliography--Methodology.