Parmelee, John H.

Politics and the Twitter revolution how tweets influence the relationship between political leaders and the public John H. Parmelee, Shannon L. Bichard. - Lanham, Md. Lexington Books c2012. - vii, 247 p. ill. 24 cm. - Lexington studies in political communication .

Includes bibliographical references and index.

Introduction: the importance of Twitter in politics -- Why people use Twitter for politics: the uses and gratifications of following political leaders' tweets -- The impact of political tweets when used as word-of-mouth communication -- Is following political leaders good for democracy? examining political Twitter use, selective exposure, and selective avoidance -- In their own words: exploring the roles and value of political Twitter use in followers' lives -- Tweets on the campaign trail: an analysis of frames used in 2010 campaign tweets -- Conclusion: how Twitter influences the relationship between political leaders and the public.

9780739165003 (cloth : alk. paper)

2011031112


Twitter.


Communication in politics--Technological innovations--United States.
Public relations and politics--United States.
Political leadership--Technological innovations--United States.

JA85.2.U6 / P37 2012

320.973014 / P253p