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  <titleInfo>
    <nonSort>La </nonSort>
    <title>organización social</title>
    <subTitle>convertir en resultados las oportunidades de las redes sociales</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Bradley, Anthony J.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>McDonald, Mark P.</namePart>
    <namePart type="date">1963-</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">mau</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Barcelona</placeTerm>
    </place>
    <publisher>Profit Editorial</publisher>
    <dateIssued>c2012</dateIssued>
    <dateIssued encoding="marc">2012</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>239 p. 24 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Anthony J. Bradley, Mark P. McDonald, prólogo Javier Curtichs.</note>
  <note>Edicion en español del titulo original en inglés:The social organization : how to use social media to tap the collective genius of your customers and employees publicado por Harvard Business Review Press, c2011.</note>
  <note>Includes bibliographical references and index.</note>
  <subject authority="lcsh">
    <topic>Management</topic>
    <topic>Social aspects</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Industrial sociology</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Social media</topic>
  </subject>
  <classification authority="lcc">HD30.19 .B7318 2012</classification>
  <classification authority="ddc" edition="23">658.8/72</classification>
  <identifier type="isbn">9788415330714 (alk. paper)</identifier>
  <identifier type="lccn">2011021190</identifier>
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    <recordCreationDate encoding="marc">110519</recordCreationDate>
    <recordChangeDate encoding="iso8601">20180430143653.0</recordChangeDate>
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