00668nam a2200181Ia 4500 307743 20160527185631.0 120822s2011 nyua b 001 0 eng 9780415668927 658.802 E938 23 The evolution of integrated marketing communications edited by Don E. Schultz, Charles H. Patti and Philip J. Kitchen. London New York Routledge c2011. viii, 134 p. ill. 26 cm. Includes bibliographical references and index. Communication in marketing 78740 Local Customer services 83493 Local Schultz, Don E. 166629 Local 225975 225975 0 0 ddc 0 658_802000000000000_E938 0 evl 91237 10 10 1 2016-05-27 Amazon 156.98 496619 0 658.802 E938 80000002470048 2016-05-27 00:00:00 r:307743 z:Presup. 2011-12 6