Managing innovation integrating technological, market, and organizational change
Joe Tidd and John Bessant.
- 4th ed.
- Hoboken, NJ Wiley c2009.
- viii, 622 p. ill. 25 cm.
Includes bibliographical references and index.
Innovation : what it is and why it matters -- Innovation as a core business process -- Building the innovative organization -- Developing an innovation strategy -- Sources of innovation -- Innovation networks -- Decision making under uncertainty -- Building the innovation case -- Creating new products and services -- Exploiting new ventures -- Capturing the benefits of innovation -- Capturing learning from innovation.