Freed, Richard C. creator Freed, Shervin. Romano, Joseph D. text bibliography nyu New York McGraw-Hill c2011 2011 3rd ed. monographic eng

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viii, 311 p. ill. 24 cm. Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes--determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits -- Writing the fees slot -- Summary--the proposal development process. Richard C. Freed, Shervin Freed, Joe Romano. Includes bibliographical references (p. 303-306) and index. Proposal writing in business Business report writing HF5718.5 .F74 2011 808/.06665 9780071742320 (alk. paper) 2010026599 DLC 100623 20190124022515.0 307429