Raju, Jagmohan Singh <br/><br/>
Fijando precios para ganar competitividad  últimas tendencias en políticas de precios 
Jagmohan Raju, Z. John Zhang ; [traducción, Emili Atmetlla]. 
 - Barcelona  Profit  2010. 
 - 220 p. 
<br/><br/> Translation of: Smart pricing : how Google, Priceline, and leading businesses use pricing innovation for profitability, c2010. 
<br/><br/>Includes bibliographical references (p. ) and index. 
<br/><br/><label>ISBN: </label>9788492956180 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pricing