Keegan, Warren J.
Global marketing
Warren J. Keegan, Mark C. Green.
- 5th ed.
- Upper Saddle River, N.J. Pearson/Prentice Hall c2008.
- xxiv, 643 p. ill. 28 cm.
Includes bibliographical references and indexes.
9780131754348 (pbk. : alk. paper) 0131754343 (pbk. : alk. paper)
2007039742
Export Marketing
HF1416 / .K443 2008
658.84 / K262g5