Gillespie, Kate.
Global marketing
Kate Gillespie, Jean-Pierre Jeannett, H. David Hennessey.
- 2nd ed.
- Boston Houghton Mifflin Co. c2007.
- xviii, 618 p. ill. 26 cm.
Includes bibliographical references and indexes.
0618731474 (instructor's exam copy) 0618659536 (main student text)
2005936529
Export Marketing
Export Marketing--Management.
HF1416 / .G54 2007
658.84 / G4781g2