Murphy, Sarah Anne.

The librarian as information consultant transforming reference for the Information Age Sarah Anne Murphy. - Chicago American Library Association 2011, ©2011. - xi, 106 p. ill. 26 cm.

Includes bibliographical references and index.

The library and information consultant -- Strategies for building and maintaining consumer relationships -- Marketing the library and information consultant's services : creating a sophisticated brand -- The business of consulting : managing employee service roles and consumer demand -- Developing the infrastructure and culture for continuous quality improvement.

9780838910863 (alk. paper)

2010043518


Reference librarians--Effect of technological innovations on.
Information consultants
Reference services (Libraries)--Forecasting.
Reference services (Libraries)--Management.

Z711 / .M87 2011

025.52 / M9781L