Hair, Joseph F., Jr. Marketing research a practical approach for the new Millennium Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. - 2. ed. - Boston Irwin/McGraw-Hill c2003. - xxiii, 720 p. col. ill. 26 cm. - Irwin/McGraw-Hill series in marketing . Includes index. ISBN: 0072467576 LCCN: 2002018857 Subjects--Topical Terms: Marketing research LC Class. No.: HF5415.2 / .H258 2003 Dewey Class. No.: 658.83 / H1536m2