Keegan, Warren J. Global marketing Warren J. Keegan, Mark C. Green. - 4th ed. - Upper Saddle River, N.J. Prentice Hall c2005. - xx, 636 p. ill. (some col.), maps (chiefly col.) 28 cm. Includes bibliographical references and indexes. ISBN: 0131469193 LCCN: 2004050148 Nat. Bib. No.: GBB051942 Subjects--Topical Terms: Export Marketing LC Class. No.: HF1416 / .K443 2011 Dewey Class. No.: 658.84 / K262g4