01056nam a2200277Ia 4500 303654 20160527184617.0 050929s2006 ohua b 001 0 eng 2005934852 0324319967 (hardcover) DLC DLC DLC pcc HD9980.5 .H644 2006 658.8 H6991s3 22 Hoffman, K. Douglas. 235597 Local Services marketing concepts, strategies & cases K. Douglas Hoffman, John E.G. Bateson. 3rd ed. Mason, OH Thomson /South-Western c2006. xix, 588 p. ill. 24 cm. Rev. ed of: Essentials of services marketing. 2nd ed. c2002. Includes bibliographical references and index. Service industries Marketing. 168847 Local Bateson, John E. G. 58605 Local Hoffman, K. Douglas. Essentials of services marketing. 235598 Local Table of contents http://www.loc.gov/catdir/toc/fy0607/2005934852.html 222314 222314 0 0 ddc 0 658_800000000000000_H6991S3 0 evl 61298 10 10 1 2016-05-27 gift 481507 1 658.8 H6991s3 80000002431693 2017-02-23 00:00:00 2017-01-23 r:303654 6