Guth, David W.

Public relations a values-driven approach David Guth, Charles Marsh. - 3rd ed., Cases ed. - Boston Pearson/Allyn & Bacon c2007. - xix, 652 p. ill. 24 cm.

Includes bibliographical references and index.

0205495389 (pbk. : alk. paper)

2006044691


Public relations
Public relations--Case studies.
Public relations--Moral and ethical aspects.

HM1221 / .G87 2007

659.2 / G9841p3