Moilanen, Teemu. How To Brand Nations, Cities and Destinations : a planning book for place branding. / txt Teemu Moilanen and Seppo Rainisto. - First published - ix, 202 p. ill. 25 cm. book Include index. Includes bibliographical references. (p. 189-196) ISBN: 9780230220928 0230220924 Subjects--Topical Terms: Place marketing.TourismCity promotion. LC Class. No.: G155.A1 / M56 2009 Dewey Class. No.: 910.68/8