00919nam a2200241Ia 4500 301253 20160527183956.0 101208s2010 mx a frb 1 0 spa d 9786074426304 bev ,Arecibo Biblioteca 658.8 C648i4 E Clow, Kenneth 211142 Local Integrated adversiting , promotion and marketing communications Spanish. Publicidad, promoción y comunicación integral en marketing Clow, Kenneth y Donald Baack. 4a ed. México Pearson Educación 2010. 454 p. ill. 27cm. Translation of : Integrated adversiting , promotion and marketing communications . Includes bibliographical references and index. Communication in marketing 78740 Local Advertising 47734 LEMB Baack, Donald 198685 Local 220089 220089 0 0 ddc 0 659_122000000000000_C648I_E 0 abl 42554 1 1 17 2016-05-27 University Books 47.00 457723 0 659.122 C648i E 60000010120464 2016-05-27 00:00:00 r:301253 6 0 0 ddc 0 658_800000000000000_C648I4_E 0 evl 42558 10 10 1 2016-05-27 University Books 55.00 501874 0 658.8 C648i4 E 80000002472648 2016-05-27 00:00:00 r:301253 z:2012-2013 6